#TinelliMercenarioK. The mediatization of the argentine President and the macrista trolls
The mass media and those with an Internet base constitute the space of contemporary politics. The objective of this work is to investigate the production of meaning and circulation of the conflict between Mauricio Macri and Marcelo Tinelli in 2016. This dispute, which reached social networks under...
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| Format: | article |
| Language: | Spanish |
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2018
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| Online Access: | https://revistas.ort.edu.uy/inmediaciones-de-la-comunicacion/article/view/2830 https://hdl.handle.net/20.500.11968/3781 http://hdl.handle.net/20.500.11968/3781 |
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| _version_ | 1868890208562315264 |
|---|---|
| author | Slimovich, Ana |
| author_browse | Slimovich, Ana |
| author_facet | Slimovich, Ana |
| author_role | author |
| collection | RAD |
| dc.creator.none.fl_str_mv | Slimovich, Ana |
| dc.date.none.fl_str_mv | 2018-07-02 |
| dc.format.none.fl_str_mv | application/pdf |
| dc.identifier.none.fl_str_mv | https://revistas.ort.edu.uy/inmediaciones-de-la-comunicacion/article/view/2830 10.18861/ic.2018.13.1.2830 https://hdl.handle.net/20.500.11968/3781 http://hdl.handle.net/20.500.11968/3781 |
| dc.language.none.fl_str_mv | spa |
| dc.publisher.none.fl_str_mv | Universidad ORT Uruguay |
| dc.relation.none.fl_str_mv | https://revistas.ort.edu.uy/inmediaciones-de-la-comunicacion/article/view/2830/2840 |
| dc.rights.none.fl_str_mv | info:eu-repo/semantics/openAccess Derechos de autor 2018 InMediaciones de la Comunicación |
| dc.source.none.fl_str_mv | 1688-8626 1510-5091 10.18861/ic.2018.13.1 reponame:RAD instname:Universidad ORT Uruguay instacron:Universidad ORT InMediaciones de la Comunicación; Vol. 13 Núm. 1 (2018): InMediaciones de la Comunicación; 159-186 |
| dc.subject.none.fl_str_mv | mediatization politics social networks trolls collectives mediatización política redes sociales trolls colectivos |
| dc.title.none.fl_str_mv | #TinelliMercenarioK. The mediatization of the argentine President and the macrista trolls #TinelliMercenarioK. La mediatización del Presidente argentino y los trolls macristas #tinellimercenariok. A mediatização do presidente argentino e os trolls macristas |
| dc.type.none.fl_str_mv | info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion vol10 info:eu-repo/semantics/publishedVersion |
| description | The mass media and those with an Internet base constitute the space of contemporary politics. The objective of this work is to investigate the production of meaning and circulation of the conflict between Mauricio Macri and Marcelo Tinelli in 2016. This dispute, which reached social networks under the hashtag #TinelliMercenarioK and reached the Argentine mass media, during the first year of the government of Macri, which generated discursive productions of unknown Internet users and public users, it is part of a new type of society: the hypermedia contemporary (Carlón, 2015). In this mediatized process of mediatization, political enunciators have been added and, at the same time, new types of political discourse and new digital political practices have been generated. For this investigation we took into account both the discursive productions of the argentine President and the television conductor in social networks and in the mass media; as well as those of unknown Internet users, journalists and the mass media. We built on the theory of the mediatization of politics of Verón (1984), we used methodology of socio-semiotic analysis (Steimberg, 1993, Verón, 1987a) and tools of hypermedia circulation device (Carlón, 2015). We conclude in the existence of trolls and bots that support the President and attack the TV presenter and kirchnerism, as well as relieve the emergence of a macrist political collective, made up of citizen Internet followers of Macri, which is articulated on Twitter through a hashtag and that dissolves after the meeting between the president and Tinelli in Olivos. |
| eu_rights_str_mv | openAccess |
| format | article |
| id | anni_dbc163db799d329e4b65e20775db64a0 |
| identifier_str_mv | 10.18861/ic.2018.13.1.2830 |
| instacron_str | Universidad ORT |
| institution | Universidad ORT |
| instname_str | Universidad ORT Uruguay |
| language | spa |
| network_acronym_str | anni |
| network_name_str | oai-lr-anni |
| oai_identifier_str | oai:rad.ort.edu.uy:20.500.11968/3781 |
| publishDate | 2018 |
| publishDateSort | 2018 |
| publisher.none.fl_str_mv | Universidad ORT Uruguay |
| reponame_str | RAD |
| repository.mail.fl_str_mv | |
| repository.name.fl_str_mv | |
| repository_id_str | |
| rights_invalid_str_mv | Derechos de autor 2018 InMediaciones de la Comunicación |
| spelling | #TinelliMercenarioK. The mediatization of the argentine President and the macrista trolls#TinelliMercenarioK. La mediatización del Presidente argentino y los trolls macristas#tinellimercenariok. A mediatização do presidente argentino e os trolls macristasSlimovich, Anamediatizationpoliticssocial networkstrollscollectivesmediatizaciónpolíticaredes socialestrollscolectivosThe mass media and those with an Internet base constitute the space of contemporary politics. The objective of this work is to investigate the production of meaning and circulation of the conflict between Mauricio Macri and Marcelo Tinelli in 2016. This dispute, which reached social networks under the hashtag #TinelliMercenarioK and reached the Argentine mass media, during the first year of the government of Macri, which generated discursive productions of unknown Internet users and public users, it is part of a new type of society: the hypermedia contemporary (Carlón, 2015). In this mediatized process of mediatization, political enunciators have been added and, at the same time, new types of political discourse and new digital political practices have been generated. For this investigation we took into account both the discursive productions of the argentine President and the television conductor in social networks and in the mass media; as well as those of unknown Internet users, journalists and the mass media. We built on the theory of the mediatization of politics of Verón (1984), we used methodology of socio-semiotic analysis (Steimberg, 1993, Verón, 1987a) and tools of hypermedia circulation device (Carlón, 2015). We conclude in the existence of trolls and bots that support the President and attack the TV presenter and kirchnerism, as well as relieve the emergence of a macrist political collective, made up of citizen Internet followers of Macri, which is articulated on Twitter through a hashtag and that dissolves after the meeting between the president and Tinelli in Olivos. Los medios masivos de comunicación y los que poseen base en Internet constituyen el espacio de la política contemporánea. El objetivo de este trabajo es indagar en la producción de sentido y en la circulación del conflicto desencadenado entre el Presidente argentino Mauricio Macri y el conductor televisivo Marcelo Tinelli en 2016. Esta disputa, que alcanzó las redes sociales bajo el hashtag #TinelliMercenarioK y llegó a los medios masivos de comunicación argentinos en el primer año del gobierno de Macri y generó producciones discursivas de internautas desconocidos y de figuras públicas, se enmarca en un nuevo tipo de sociedad a la que Carlón (2015) define como hipermediatizada contemporánea. En este proceso de mediatización se han sumado enunciadores políticos y se han generado nuevos tipos de discursos políticos y prácticas políticas digitales. Para la realización del trabajo se tuvo en cuenta las producciones discursivas del presidente y del conductor televisivo en las redes sociales y en los medios masivos, así como las de los internautas desconocidos y algunos periodistas de los grandes medios argentinos. Sostenido en la idea de mediatización de la política (Verón, 1984), se realizó un análisis de corte socio-semiótico (Steimberg, 1993; Verón, 1987a) en conexión con el empleo de herramientas del dispositivo de circulación hipermediático trabajado por Carlón (2015). En el análisis se relevó la existencia de trolls y bots que apoyan al Presidente y atacan al conductor televisivo y al kirchnerismo, así como la emergencia de un colectivo político macrista, conformado por internautas ciudadanos seguidores de Macri, que se articula en Twitter a través de un hashtag y que se disuelve luego del encuentro entre el Presidente y Tinelli en Olivos.Universidad ORT Uruguay2018-07-02info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionvol10info:eu-repo/semantics/publishedVersionapplication/pdfhttps://revistas.ort.edu.uy/inmediaciones-de-la-comunicacion/article/view/283010.18861/ic.2018.13.1.2830https://hdl.handle.net/20.500.11968/3781http://hdl.handle.net/20.500.11968/37811688-86261510-509110.18861/ic.2018.13.1reponame:RADinstname:Universidad ORT Uruguayinstacron:Universidad ORTInMediaciones de la Comunicación; Vol. 13 Núm. 1 (2018): InMediaciones de la Comunicación; 159-186spahttps://revistas.ort.edu.uy/inmediaciones-de-la-comunicacion/article/view/2830/2840info:eu-repo/semantics/openAccessDerechos de autor 2018 InMediaciones de la Comunicaciónoai:rad.ort.edu.uy:20.500.11968/37812026-06-16T04:09:57Z |
| spellingShingle | #TinelliMercenarioK. The mediatization of the argentine President and the macrista trolls Slimovich, Ana mediatization politics social networks trolls collectives mediatización política redes sociales trolls colectivos |
| status_str | publishedVersion |
| title | #TinelliMercenarioK. The mediatization of the argentine President and the macrista trolls |
| title_full | #TinelliMercenarioK. The mediatization of the argentine President and the macrista trolls |
| title_fullStr | #TinelliMercenarioK. The mediatization of the argentine President and the macrista trolls |
| title_full_unstemmed | #TinelliMercenarioK. The mediatization of the argentine President and the macrista trolls |
| title_short | #TinelliMercenarioK. The mediatization of the argentine President and the macrista trolls |
| title_sort | #TinelliMercenarioK. The mediatization of the argentine President and the macrista trolls |
| topic | mediatization politics social networks trolls collectives mediatización política redes sociales trolls colectivos |
| url | https://revistas.ort.edu.uy/inmediaciones-de-la-comunicacion/article/view/2830 https://hdl.handle.net/20.500.11968/3781 http://hdl.handle.net/20.500.11968/3781 |