Mediatizations in the subways of Buenos Aires. Wall art, communication and urban space
During the 30s, in Buenos Aires city, the mural art marked an urban landmark, when honored the expansion of the subway through what Belej (2012) called a trueiconographic program. In the following decades interventions of a more limited character prevailed and only since 1998 the production of mural...
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| Format: | article |
| Language: | Spanish |
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2017
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| Online Access: | https://revistas.ort.edu.uy/inmediaciones-de-la-comunicacion/article/view/2678 https://hdl.handle.net/20.500.11968/3429 http://hdl.handle.net/20.500.11968/3429 |
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| _version_ | 1868890110494244864 |
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| author | Sznaider, Beatriz; Universidad Nacional de Buenos Aires (UBA), Argentina |
| author_browse | Sznaider, Beatriz; Universidad Nacional de Buenos Aires (UBA), Argentina |
| author_facet | Sznaider, Beatriz; Universidad Nacional de Buenos Aires (UBA), Argentina |
| author_role | author |
| collection | RAD |
| dc.contributor.none.fl_str_mv | |
| dc.creator.none.fl_str_mv | Sznaider, Beatriz; Universidad Nacional de Buenos Aires (UBA), Argentina |
| dc.date.none.fl_str_mv | 2017-10-24 |
| dc.format.none.fl_str_mv | application/pdf |
| dc.identifier.none.fl_str_mv | https://revistas.ort.edu.uy/inmediaciones-de-la-comunicacion/article/view/2678 10.18861/ic.2017.12.1.2678 https://hdl.handle.net/20.500.11968/3429 http://hdl.handle.net/20.500.11968/3429 |
| dc.language.none.fl_str_mv | spa |
| dc.publisher.none.fl_str_mv | Universidad ORT Uruguay |
| dc.relation.none.fl_str_mv | https://revistas.ort.edu.uy/inmediaciones-de-la-comunicacion/article/view/2678/2660 |
| dc.rights.none.fl_str_mv | info:eu-repo/semantics/openAccess Copyright (c) 2017 Inmediaciones de la Comunicación http://creativecommons.org/licenses/by/4.0 |
| dc.source.none.fl_str_mv | 1688-8626 1510-5091 10.18861/ic.2017.12.1 reponame:RAD instname:Universidad ORT Uruguay instacron:Universidad ORT InMediaciones de la Comunicación; Vol. 12, Núm. 1 (2017): InMediaciones de la Comunicación; 305 - 331 |
| dc.subject.none.fl_str_mv | Mural art, urban space, mediatizations, communication. Arte mural, espacio urbano, mediatizaciones, comunicación. |
| dc.title.none.fl_str_mv | Mediatizations in the subways of Buenos Aires. Wall art, communication and urban space Mediatizaciones en los subtes de Buenos Aires Arte mural, comunicación y espacio urbano Mediatizações nos metrôs da buenos aires. Arte mural, comunicação e espaço urbano |
| dc.type.none.fl_str_mv | info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion vol10 info:eu-repo/semantics/publishedVersion |
| description | During the 30s, in Buenos Aires city, the mural art marked an urban landmark, when honored the expansion of the subway through what Belej (2012) called a trueiconographic program. In the following decades interventions of a more limited character prevailed and only since 1998 the production of murals increased exponentially. In recent years, in addition, almost all visual communication (signage, commercial posters and furniture) grew and renewed. Together with the artistic productions, they form a complex system with which the subway user takes contact from an interactive position, in the sense that it demands some kind kinesic, perceptive and cognitive action for its capture and, therefore, suppose different social practices. In this work, we will expose, in an exploratory way, some new developments that arise from the expansion of the forms of artistic and communicational intervention in the subway spaces of Buenos Aires during the last decade. The objective is to postulate different hypotheses about the public constructed space, the place of the institution that enunciates and the summoned subject, with special attention in the links between public art and communication, between open sky city and underground city and between user in broadcasting and user in networking. |
| eu_rights_str_mv | openAccess |
| format | article |
| id | anni_809181a8633eb97fc6c2e7b17a00aaa8 |
| identifier_str_mv | 10.18861/ic.2017.12.1.2678 |
| instacron_str | Universidad ORT |
| institution | Universidad ORT |
| instname_str | Universidad ORT Uruguay |
| language | spa |
| network_acronym_str | anni |
| network_name_str | oai-lr-anni |
| oai_identifier_str | oai:rad.ort.edu.uy:20.500.11968/3429 |
| publishDate | 2017 |
| publishDateSort | 2017 |
| publisher.none.fl_str_mv | Universidad ORT Uruguay |
| reponame_str | RAD |
| repository.mail.fl_str_mv | |
| repository.name.fl_str_mv | |
| repository_id_str | |
| rights_invalid_str_mv | Copyright (c) 2017 Inmediaciones de la Comunicación http://creativecommons.org/licenses/by/4.0 |
| spelling | Mediatizations in the subways of Buenos Aires. Wall art, communication and urban spaceMediatizaciones en los subtes de Buenos Aires Arte mural, comunicación y espacio urbanoMediatizações nos metrôs da buenos aires. Arte mural, comunicação e espaço urbanoSznaider, Beatriz; Universidad Nacional de Buenos Aires (UBA), ArgentinaMural art, urban space, mediatizations, communication.Arte mural, espacio urbano, mediatizaciones, comunicación.During the 30s, in Buenos Aires city, the mural art marked an urban landmark, when honored the expansion of the subway through what Belej (2012) called a trueiconographic program. In the following decades interventions of a more limited character prevailed and only since 1998 the production of murals increased exponentially. In recent years, in addition, almost all visual communication (signage, commercial posters and furniture) grew and renewed. Together with the artistic productions, they form a complex system with which the subway user takes contact from an interactive position, in the sense that it demands some kind kinesic, perceptive and cognitive action for its capture and, therefore, suppose different social practices. In this work, we will expose, in an exploratory way, some new developments that arise from the expansion of the forms of artistic and communicational intervention in the subway spaces of Buenos Aires during the last decade. The objective is to postulate different hypotheses about the public constructed space, the place of the institution that enunciates and the summoned subject, with special attention in the links between public art and communication, between open sky city and underground city and between user in broadcasting and user in networking.Durante los años ‘30, en la ciudad de Buenos Aires, el arte mural marcó un hito urbano al homenajear la expansión del subte a través de lo que Belej (2012) llamó un verdadero “programa iconográfico”. En las décadas posteriores primaron intervenciones de carácter más acotado y recién a partir de 1998 aumentó de manera exponencial la producción de murales. En los últimos años, además, creció y se renovó casi toda la comunicación visual (señalética, cartelería comercial y mobiliario). En conjunto con las producciones artísticas, configuran un sistema complejo con el que el usuario del subte toma contacto desde una posición interactiva, en el sentido de que demanda algún tipo de acción kinésica, perceptiva y cognitiva para su captura y, por lo tanto, supone distintas prácticas sociales. En este trabajo recorreremos, de manera exploratoria, algunas novedades que surgen a partir de la expansión de las formas de intervención artística y comunicacional en los espacios del subte de Buenos Aires durante la última década. El objetivo es postular diversas hipótesis acerca del espacio público construido, del lugar de la institución que enuncia y del sujeto convocado, con especial atención en los vínculos entre arte público y comunicación, entreciudad a cielo abierto y ciudad subterránea y entre usuario en broadcasting y usuario en networking.Universidad ORT Uruguay2017-10-24info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionvol10info:eu-repo/semantics/publishedVersionapplication/pdfhttps://revistas.ort.edu.uy/inmediaciones-de-la-comunicacion/article/view/267810.18861/ic.2017.12.1.2678https://hdl.handle.net/20.500.11968/3429http://hdl.handle.net/20.500.11968/34291688-86261510-509110.18861/ic.2017.12.1reponame:RADinstname:Universidad ORT Uruguayinstacron:Universidad ORTInMediaciones de la Comunicación; Vol. 12, Núm. 1 (2017): InMediaciones de la Comunicación; 305 - 331spahttps://revistas.ort.edu.uy/inmediaciones-de-la-comunicacion/article/view/2678/2660info:eu-repo/semantics/openAccessCopyright (c) 2017 Inmediaciones de la Comunicaciónhttp://creativecommons.org/licenses/by/4.0oai:rad.ort.edu.uy:20.500.11968/34292026-06-16T04:10:11Z |
| spellingShingle | Mediatizations in the subways of Buenos Aires. Wall art, communication and urban space Sznaider, Beatriz; Universidad Nacional de Buenos Aires (UBA), Argentina Mural art, urban space, mediatizations, communication. Arte mural, espacio urbano, mediatizaciones, comunicación. |
| status_str | publishedVersion |
| title | Mediatizations in the subways of Buenos Aires. Wall art, communication and urban space |
| title_full | Mediatizations in the subways of Buenos Aires. Wall art, communication and urban space |
| title_fullStr | Mediatizations in the subways of Buenos Aires. Wall art, communication and urban space |
| title_full_unstemmed | Mediatizations in the subways of Buenos Aires. Wall art, communication and urban space |
| title_short | Mediatizations in the subways of Buenos Aires. Wall art, communication and urban space |
| title_sort | Mediatizations in the subways of Buenos Aires. Wall art, communication and urban space |
| topic | Mural art, urban space, mediatizations, communication. Arte mural, espacio urbano, mediatizaciones, comunicación. |
| url | https://revistas.ort.edu.uy/inmediaciones-de-la-comunicacion/article/view/2678 https://hdl.handle.net/20.500.11968/3429 http://hdl.handle.net/20.500.11968/3429 |